How does it work again? Oh yes, you begin with a subconscious dream, it then moves into the consciousness (light bulb! time) and we suddenly realise a great idea. What happens then? We imagine the idea, then imagine no one else will think it’s a good idea. Or worse: they will laugh at, begrudge or reject the idea. So we keep it to ourselves and it never sees the light of day.
Now imagine how many excellent ideas are locked up inside people’s heads, never to see the light of day, never to be shared and realised. It begins to sound very sad. It makes me sad just writing those words.
So what is the answer?
Aha, there is no definitive answer. However, what is necessary is for us, the dreamers, to become thinkers and ultimately, doers.
The first step in this process is to truly believe in your idea.
Once you believe, you then possess the inner resources to turn this idea into a business venture.
So, where do you begin?
A possible starting point is to use your personal network to gauge interest or possible success. The next step is to network with other entrepreneurs and see what they are doing right and wrong.
Then contact your local Enterprise Board to utilise their expertise and resources. Possibly attend an entrepreneurial or “Start your own Business” course.
Bill Watterson (American author) said: “… it’s worth recognizing that there is no such thing as an overnight success. …The truth is, most of us discover where we are headed when we arrive. At that time, we turn around and say, yes, this is obviously where I was going all along. It’s a good idea to try to enjoy the scenery on the detours, because you’ll probably take a few.”
Take your business one step at a time.
Steve Jobs of Apple says “To turn really interesting ideas and fledgling technologies into a company that can continue to innovate for years, it requires a lot of disciplines.”
Note the last word – it is a clear reminder to us that we cannot do it all ourselves. We need to build a team of experts, or outsource the jobs (no pun intended) that we are less good at, and maintain the momentum for the things we are really good at.
And enjoy the ride!
If you are struggling to get your business off the ground, give me a call for guided, structured support!